In 2008, Jerod Venema began traveling frequently for work. His son, who was about three years old at the time, loved drawing in a coloring book app on an iPad. Jerod lamented that he couldn’t share those moments with his son. He wondered, “what if we developed a technology that allows iOS apps to embed video and audio directly?” He wanted to be able to talk to his son by video while coloring with him on the iPad.

Enter Frozen Mountain (now “LiveSwitch”), a company Jerod founded with his brother. Frozen Mountain became the first company in the world to launch a WebRTC-compatible software development kit (SDK) for iOS, Android, Windows and Mac. Today, organizations around the globe use LiveSwitch’s technology—and yes, Jerod achieved his goal of creating that video product for his son.

After running the company successfully for more than a decade, Jerod saw an opportunity to expand its platform to a larger audience. In 2021, he met Brian Hamilton and Michael Adams at the red barn on Brian’s farm. Brian, a globally recognized entrepreneur and founder of Sageworks (now Abrigo), had developed numerous industry-leading products for small businesses and financial institutions. During their first meeting, the three had a eureka moment: “Let’s combine Jerod’s technical platform with Brian’s product expertise.” It was the perfect partnership—like peanut butter and jelly. (Fun fact: Jerod was the first person ever to audaciously interrupt Brian twice in that first meeting!).

Later that year, Brian, Michael and Jerod combined their resources to create the new “LiveSwitch.” While the company continues to offer its industry-leading software development kit, it now also provides a suite of end-user products tailored to help small businesses thrive.

At LiveSwitch, we empower small businesses to compete in a world increasingly dominated by a handful of large corporations. We’re here for the little “guys.” Our customers use LiveSwitch to save money, make money and improve their customer experience.